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Better buy at a valued shop

More than 9.600 valued specialists at your service!

Discover the joy of

Carefree online shopping

Discover the joy of local online shopping. Personal attention and specialist knowledge are the most important characteristics of our members. Who are you going to make happy with your order today? Among our members you will find the nicest Dutch and Belgian niche stores!

Real entrepreneurs

Valued Shops real members & their products - Showcase

Buy from hardworking entrepreneurs who are happy to help you with their specialist knowledge. You know who you are buying from.

  • Verified Identity
  • Easy to contact
  • Problems resolved quickly

Safe to shop at

Is online shopping risky? Not with our members. We check various things to keep it safe for you and your customers!

  • Your data carefully managed
  • Post-pay option
  • Safe browsing

Cool conditions

Valued Shops member & products - Showcase

Knowing where you stand is important, especially when shopping online. You are in the right place with our members!

  • Decent products and delivery times
  • Hassle-free returns
  • Warranty without worries

Info customers can trust

Are these real reviews? Is this product description correct? We aim for open and transparent!

  • Complete product info
  • Real reviews
  • Prices without surprises

International Trust

The verified identity, secure payment options and compliance with European legislation ensure that you can buy from our members with peace of mind.

Gl2

Review widget Valued Shops

Check exclusively Verified reviews

Our advanced review system and team of specialists check reviews for authenticity every day. Would you like to know more about how we protect you?

How we keep it real

Inspection points

Our service team regularly checks whether the webshop complies with European rules. In addition to the general terms and conditions, handling of personal data and clear information.

Eu ValuedShops

Illustartation - badges showcase

Member profile

You can find all assurances on the member page of our valued shops. The badges show what has been verified. 

Our badges

Review Review

From reviews, consumers can learn how things are done at a web store. This badge can be earned by the merchant by collecting reviews. A top-level badge requires a minimum of 50 relevant reviews and an average rating of at least a nine within the last 12 months.

Identity Identity

As a consumer, you want to know who you are buying from. Therefore, this badge is unlocked when all contact information is known. Thereby, data can be officially verified by mail, email and phone for the highest level of this badge.

Legally checked Legally checked

Legislation in e-commerce changes quickly and continuously; therefore, knowing that a merchant knows and complies with these rules is important. We thoroughly inspect online stores to unlock this badge. This requires a recent inspection for the highest level.

Safe browsing Safe browsing

Malware and viruses are dangerous. This badge can be earned by meeting specific protection requirements, WebwinkelKeur checks this automatically. A continuous scan unlocks a SUPER badge. A webshop without this badge is not necessarily unsafe, other measures exist

Mediation available Mediation available

Problems or complaints sometimes require outside mediation. In the worst cases, a legal ruling from a dispute resolution board is sometimes required. This badge shows that these issues have been made clearly available to consumers from the online store.

Heart for the cause Heart for the cause

A good web store owner knows what it means to provide service, take complaints seriously and act honestly and ethically. This badge can be earned by agreeing to a manifesto that defines this. A SUPER badge is available to those who share their story.

We’re here to help

If you need assistance on any legal issue with one of our members, feel free to contact. We can even mediate when you can’t resolve is directly with a member of ours.

Photo of two satisfied Valued Shops members and the Valued Shops logo in the center

You may ask...

Do your rules only apply to Valued Shops?

No, our rules apply to all webshops. To become a member of ValuedShops, you need to apply online, complete a verification process to ensure your store meets the legal requirements set in Europe, and once approved, you will be recognized as a trusted member.

What happens if a valued shop does not follow the rules?

If a ValuedShop fails to follow the rules or does not meet the required standards, several actions may be taken, depending on the severity of the violation. These actions can include warnings, suspension, or termination of membership. Additionally, customers can report their concerns, leading to further investigation and potential consequences for the shop, such as loss of certification or legal actions.

Do the same rules apply in all countries?

In Europe, broadly the same rules apply to online shopping. We see small differences per
country. We inform our members about this so that they can also take this into account. If you
have a question about this, you can contact us.

I am a trustworthy shop owner. How can I become a member?

To become a member of ValuedShops, you need to apply online, complete a verification process to ensure your store meets the legal requirements set in Europe, and once approved, you will be recognized as a trusted member.

If you still have questions we did not answered above please feel free to contact us!
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